THE CLIENT:
Contracted by the Parish & School Development Manager and the Director of Marketing for Catholic Schools across the entire state of NH, I was charged with creating an assortment of social media and print campaigns. The following include recruitment initiatives, fundraising brochures, and special event assets.
PARENT PARTNERSHIP REFERRAL CAMPAIGN - ALPHA
THE CHALLENGE: Design a collection of social media ads to attract parents to the "partnership" established between the school system and community. Images represented various ethnicities and family structures to encourage inclusive enrollment and welcome diversity.
PARENT PARTNERSHIP REFERRAL CAMPAIGN - BETA
V2: Offering diverse ad styles in the social media feed, the following variants were made.
SUMMER TEACHER RECRUITMENT CAMPAIGN
THE CHALLENGE: To inspire job seekers and those considering a career change to pursue a new role as a teacher or school employee. Caribbean color blocks and some creative type-setting played on the "I need a vA/Ocation" concept supplied by the Marketing Director.
SUPERINTENDENT OF SCHOOLS AWARD GALA INVITATION & PROGRAM
THE ASSIGNMENT: Refresh mailers, signs, and the attendee booklet, incorporating award winner recognitions, in memoriams, celebratory shout-outs, and cross-promotions for other initiatives.
CAMPUS EXPANSION MAJOR GIFT BROCHURE,
PREVIEW EVENT WEB INVITATION & ON-SITE BANNERS
PREVIEW EVENT WEB INVITATION & ON-SITE BANNERS
THE ASSIGNMENT: To craft print and digital collateral for donors of a new school initiative. The informative brochure pictured first was designed with a "barndoor" tri-fold front, giving the illusion of "opening" or "entering" the project plan for the construction / renovation campaign.
EDUCATIONAL TRUST SOCIETY PIN MOCKUP & DONOR LETTER TEMPLATE
THE ASSIGNMENT: To create a mail-merge ready document for inspiring appeal contributions. Accompanied by a branded resin lapel bin, requiring logo refinement and conversion to vector.
OFFICE OF VOCATIONS
A MOST IMPORTANT CLIENT: My boss and pastor also served as the Director of Vocations for the diocese. Supporting his annual outreach cycle, I crafted posters, bulletin inserts, and other assets to raise awareness, request donations, celebrate seminarian accomplishments, and inspire youth to consider religious service.
GATHERINGS + RETREATS
COMMUNITY OUTREACH: The following postcard and web/social assets were created for assorted special worship events, presentations, and reflections.
VISUAL IDENTITY UPDATES
ASSORTED CLIENTS: Commissioned to help various communities refresh their "brand" and modernize communications. (Logos/wordmarks pictured here. Color, font, & usage docs provided.)
Interested in more logos & branding?
CLICK HERE TO VIEW VISUAL IDENTITY SYSTEMS
CLICK HERE TO VIEW VISUAL IDENTITY SYSTEMS
